Minneapolis Loves Sugar Daddies

By Sabrina Kennelly on December 26, 2014

Almost everyone wants to have a companion. Today, how to meet one another can vary.

According to CityPages, Minneapolis is ranked to have a higher percentage of Sugar Daddies compared to both L.A. and New York.

SeekingArrangement.com, the top website for the Sugar Daddy and Baby community, ranked No. 13 in 2013 with an average of 6.33 per 1,000 males being a Sugar Daddy.

Photo from SeekingArrangment.com of a college student interested in having a sugar daddy.

SeekingArrangment.com isn’t your typical dating website. 

“The website was created by (CEO) Brandon Wade after a conversation he had with his mother,” said Kirsten Johnson, Public Relations Manager at SeekingArangements.com. Wade, a MIT graduate, was unsuccessful with love and created the website in 2006 in hopes of rebuilding his confidence.

According to SeekingArangement.com there are currently 3.6 Million active members on their site, containing 2.6 Million Sugar Babies and 1 million Sugar Daddies and Mommas spanning 139 countries around the globe.

Sugar Daddies and Sugar Mommas have become popular within the last 10 years, and can be one of the reasons for SeekingArangement.com’s large success.

“People want to feel special and treated” Johnson said. The site provides purely a means of becoming connected with other people within the Sugar Community. Sugar Daddies or Mammas (the benefactors) and Babies create terms of agreement in order to find the most suitable match for them. “Agreements can range from receiving gifts, to paying off college loans, to travel,” Johnson said. 

A large amount of clients who are looking for a Sugar Daddy or Momma, are college students. Jenifer, a Twin Cities native, joined the website 4 months ago in hopes of becoming a Sugar Baby.

“I joined because I’m going to school. I don’t want to date in the community of my school because it can get messy,” she said. Jenifer added that perks such as dating older guys and traveling seemed appealing to her and influenced her joining the site.

“When I first started (SeekingArangment.com) I didn’t know how to differentiate between guys who wanted to be a Sugar Daddy and guys who just wanted sex” Jenifer said. “I had never done online dating before so this was new.”

Over the past four months as a Sugar Baby, Jenifer has noticed some trends within the community. “Some girls treat this like a rent-a-girlfriend, some treat it like an open transaction,” she said. For Jenifer, being on SeekingArangment.com as a Sugar Baby is a means of starting an in-person relationship which has to develop over time. “Rich guys don’t get rich by blowing off money at hot chicks.” 

Both Jenifer and Kirsten noted that there are different types of relationships between Sugar Daddy’s and Sugar Baby’s. The two noted that there are three trends for becoming a Sugar Daddy or Baby: (1) To get to know someone on a deeper level, (2) to network, and (3) to receive financial support.

The two also noted that they believed that proportion had to do with why Minneapolis was ranked as one of the highest cities containing Sugar Daddies.

“There a lot of companies here,” Jenifer said. “It’s close to Chicago, stable, artsy and liberal.”

It is with this liberal mindset that Minnesotan’s have helped break the stereotype that Sugar Babies are prostitutes.

“It (SeekingArangement.com) is not an escort service, but people can treat it like it,” Jenifer said. 

“There are both good and bad people out there,” Johnson said.

In order to help people find their perfect match within the Sugar Daddy and Baby community, SeekingArangement.com has plans to branch out.  The name of the website has yet to be finalized.

*Jenifer’s last name is not disclosed due to the website’s private policy rules.

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